Foundations of Qualitative Research & Data Analysis (NVivo, MAXQDA & ATLAS.ti)

Course Overview

A foundational program centered on qualitative research methods and hands-on training in leading CAQDAS tools (NVivo, MAXQDA, ATLAS.ti). Focuses on coding strategies, thematic analysis, visualization, mixed method study, ethics, and applying findings to theses or journal articles.

Learning Outcomes

  • Differentiate qualitative research paradigms (e.g., Grounded theory, Thematic analysis, Phenomenology, Ethnography)
  • Design qualitative studies with clarity on ontology, epistemology, sampling, and ethics
  • Collect and manage qualitative data effectively (interviews, focus groups, field notes, documents)
  • Master coding techniques—open, axial, selective—and develop robust codebooks
  • Use NVivo, MAXQDA, and ATLAS.ti to organize, code, and categorize data effectively
  • Apply each CAQDAS tool’s advanced features: network views, memoing, mixed-methods integration, visuals like word clouds and charts
  • Visualize relationships, themes, and code networks using tool-specific functions and queries
  • Ensure data integrity, confidentiality, and ethical compliance in qualitative analysis
  • Translate qualitative findings into coherent thesis chapters or journal-ready narrative segments
  • Choose CAQDAS tools based on research needs, usability, pricing, and team workflows—with awareness of user feedback and preferences
  • Leverage AI-assisted features—such as auto-coding, thematic suggestions, text summarization, and collaboration—for efficient and transparent analysis

WHEN THE STUDENT IS READY, THE MASTER APPEARS

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